Review of YouTube - Time

The survey results seem to indicate that the video should last from either 5-10 minutes or more than 10 minutes. As a compromise I think I'll settle on 10-11 minutes as it is above 10 minutes but not by too much (as to appease the half who believed it should be between 5-10 minutes. Naturally I decided to compare this idea with the lengths of the videos I have analysed.

Notably, the majority of videos for the content creators I assessed seem to last around 10 minutes - some going slightly lower than that estimate and others much higher. History Buffs is perhaps the longest, it seems, although this is to be expected as he focuses on history from a 'film review' style. The film review aspect means he needs to play lots of clips from the original movie and analyse them according to historical context and fact, therefore his content typically lasts for more than 30 minutes at a time.

It's important to include a long enough time to ensure enough depth is applied but not too much as to result in a bored or disengaged audience. I intend to maintain my viewer's attention. Additionally, as my video will likely go on YouTube, it should be noted that they have changed their algorithm; the changes to YouTube mean that content worth is based on watch time, the most successful channels producing content that lasts around 10 minutes - clearly indicating its effectiveness at ensuring an audience is engaged, since it is the most popular time on the platform. Additionally, new channels require verification before they can upload more than 15 minutes of content according to my research which is an added reason for this choice.

www.minimatters.com

www.quora.com